Monetization platform
Developed and maintained a proprietary lead-generation platform to distribute embedded monetization elements across hundreds of sites. I also helped architect a user analytics layer on the server-side to track users across a range of domains and help visualize the conversion funnel of the user journey.
Styling libraries
Created a utility styling library that was themeable at runtime to adapt to different branding guidelines. This enabled other engineers to iterate faster while building new monetization UI elements.
I also created a color manipulation library to help with modifying colors at runtime based on theme values. It allowed us to develop generic components that had the ability to meet WCAG contrast requirements for foreground/background color combinations.